Mirella Petteni in Venice, 1966. Photo: Helmut Newton. Image: Tumblr.
Happy Mardi Gras! To celebrate the last day of Carnival, here’s a look at the star of Helmut Newton’s 1966 Venetian shoot: Italian model and socialite Mirella Petteni Haggiag.
Born in Bergamo, Mirella Petteni moved to Milan to work as a model. As the wife of film producer Robert Haggiag, Petteni was also a society figure with residences in Venice, Tuscany, New York, and Rome’s Palazzo Mengarini. (See T magazine.) She retired from modelling to become an editor at Vogue Italia.
Mirella Petteni in Queen, August 1966. Photo: Helmut Newton. Image: Sweet Jane.
Petteni can be seen on many Vogue Couturier Designs by Italian designers.
Image: PatternVault on Etsy.
Vogue 1397 by Pucci, March 1965 retail catalogue. Image: Pinterest.
Petteni also appears in a Vogue holiday editorial that includes two Vogue Special designs (Vogue 6084 and 6054):
In Vogue 6084 and 6054, Vogue, December 1963. Photos: Irving Penn? Image: Youthquakers.
Here she wears Galitzine’s halter and culotte:
Vogue 1393 by Galitzine (1964) Image: Etsy.
Here, in Pucci’s bestselling cape-jacket ensemble, Petteni’s aspirational hair is an added bonus:
Vogue 1394 by Pucci (1964) Image: Etsy.
In white dresses from Fabiani and Forquet:
Vogue 1402 by Federico Forquet (1964). Image: Create-Everyday.
Vogue 1866 by Fabiani (1967) Image: Etsy.
Vogue 1899 by Fabiani (1968) Image: Etsy.
Sorbet colour-blocking from Pucci:
Vogue 1865 by Pucci (1967) Image: Etsy.
Vogue 1955 by Pucci (1968) Image: PatternVault on Etsy.
In Forquet’s short, half-bias evening dress:
Vogue 1957 by Federico Forquet (1968) Image: Vintage Pattern Wiki.
Here she poses with Benedetta Barzini in early Valentino:
Benedetta Barzini and Mirella Petteni in Valentino, at Agnese Bruguier’s apartment in the Palazzo Borghese, Rome, Vogue, September 1968. Photo: Henry Clarke. Image: tumblr.
Mirella Petteni in Queen, August 1966. Photo: Helmut Newton. Image: tumblr.