Ralph Lauren: 50 Years

Linda Evangelista in Ralph Lauren, Vogue, September 1991
Linda Evangelista in Ralph Lauren, Vogue, September 1991. Photo: Arthur Elgort. Editor: Grace Coddington. Image: TFS.

Tonight at New York Fashion Week, Ralph Lauren celebrates his company’s 50th anniversary. Here’s a look at highlights of Ralph Lauren patterns from the ’70s to the ’90s.

Ralph Lauren: 50 Years (Rizzoli book)
Ralph Lauren: 50 Years (Rizzoli, 2018) Image: Ralph Lauren

Ralph Lauren started out in menswear, and Vogue Patterns’ first licensing with the brand was for men’s designs. The company released its first Polo by Ralph Lauren patterns in the summer of 1975.

1970s Polo Ralph Lauren men's patterns Vogue 1237 and 1238 spring 1975 photographed by Steve Horn
Vogue 1237 and 1238 by Polo Ralph Lauren in Vogue Patterns, May/June 1975. Photos: Steve Horn. Image: Make Mine Vogue.

That’s Polo Ralph Lauren on the right in Vogue Patterns’ American Bicentennial issue:

America the Beautifuls 1976
America the Beautifuls. Vogue Patterns, January/February 1976. Image: Etsy.

This Polo trench is classic for any gender:

1970s Polo Ralph Lauren menswear pattern Vogue 1581
Vogue 1581 by Polo by Ralph Lauren (ca. 1977)

Vogue’s licensing of Ralph Lauren women’s wear began in 1979. The earliest Ralph Lauren women’s patterns are for Annie Hall and Western looks like those shown in his Fall 1981 Santa Fe collection—prairie skirts, fringe, and serapes worn with cowboy boots and concho belts.

Clotilde in Ralph Lauren’s Fall 1981 ad campaign. Photo: Bruce Weber. Image: Ralph Lauren.
1981 Santa Fe Ralph Lauren dress pattern Vogue 2881
Vogue 2881 by Ralph Lauren (ca. 1981) Image: eBay.

Ralph Lauren’s Spring 1984 Safari collection is said to have been inspired by Out of Africa, perhaps with a dash of Picnic at Hanging Rock.

Clotilde in Ralph Lauren’s Spring 1984 ad campaign. Photo: Bruce Weber. Image: Pinterest.
Brooke Shields in Ralph Lauren / Ralph Lauren for Hat Attack, Vogue, May 1984
Brooke Shields in Ralph Lauren / Ralph Lauren for Hat Attack, Vogue, May 1984. Photo: Richard Avedon. Image: Pinterest.
Vogue 1547 by Ralph Lauren (1985) Image: Etsy.
Ariane Koizumi photographed by Elisabeth Novick in Vogue 1547 by Ralph Lauren, 1985
Ariane Koizumi in Vogue 1547 by Ralph Lauren, Vogue, May 1985. Photo: Elisabeth Novick. Image: TFS.

Late ’80s Vogue Career designs by Ralph Lauren feature British model Saffron Aldridge, then the face of the brand.

1980s Ralph Lauren career romper or dress pattern Vogue 2255 feat. Saffron Aldridge
Vogue 2255 by Ralph Lauren (1989) Image: Etsy.

Tartan was one of the main takeaways from Ralph Lauren’s Fall 1991 collection. (As L’Officiel observed, “For Ralph Lauren, tartan isn’t a fashion, it’s a lifestyle.”) Vogue released two patterns from this collection, a dress and trouser ensemble.

1990s Ralph Lauren pattern Vogue 2780
Vogue 2780 by Ralph Lauren (1991)
Vogue 2782 by Ralph Lauren (1991) Image: eBay.

Although the envelope for the dress shows it in solid red, the tartan looks had pride of place on the holiday covers, both Vogue Patterns Magazine and the December catalogue.

VPM NovDec1991 Great Scot! Ralph Lauren embraces the youthful spirit of tartans to balance the bold shape of a fit and flare jacket. Wear it with his elegant slim pant to create the season’s perfect ensemble
Cathy Fedoruk in Ralph Lauren, Vogue Patterns, November/December 1991. Photo: Christopher Micaud. Image: Etsy.
Vogue 2782 by Ralph Lauren, Vogue Patterns catalogue, December 1991
Ralph Lauren dress on the cover of the Vogue Patterns catalogue, December 1991. Image: Etsy.

The tartan pieces had already been promoted that same season in the Fall ’91 advertising campaign and a Grace Coddington / Linda Evangelista cover and editorial (“A Shot of Scotch”) in Vogue’s September issue.

Ralph Lauren ad campaign, Fall 1991. Model: Kim Nye. Image: Pinterest.
“A Shot of Scotch,” September 1991. Photo: Arthur Elgort. Editor: Grace Coddington. Image: Pinterest.

Some later covers showing Ralph Lauren in a less WASP-y mode:

Eva Green in Ralph Lauren photographed for L'Officiel by Satoshi Saïkusa, 2011
Eva Green in Ralph Lauren, L’Officiel, Dec/Jan 2011-2012. Photo: Satoshi Saïkusa. Editor: Monica Pillosio.
Rooney Mara in Ralph Lauren FW 2011
Rooney Mara in Ralph Lauren, Vogue, November 2011. Photo: Mert Alas and Marcus Piggott. Editor: Tonne Goodman.

Fall 2018 Designer Pattern Highlights

Anne Klein FW2015
Vivien Solari in Anne Klein’s Fall 2015 ad campaign. Photo: Nathaniel Goldberg. Editor: Laura Ferrara. Image: Instagram.

Have you seen the new Fall patterns?

1597 Vogue Patterns lookbook Fall 2018
Scarlett Schoeffling in Vogue 1597 by Anne Klein, Vogue Patterns lookbook Fall 2018. Image: Issuu.

Vogue’s cover look is a cropped trench jacket by Sharon Lombardo for Anne Klein. Trousers also included:

La Sena cropped trench - Vogue 1597 by Sharon Lombardo for Anne Klein
Vogue 1597 by Sharon Lombardo for Anne Klein (2018) Image: McCall’s.

The cropped trench is a signature Anne Klein piece, seen in the Fall ’15 (above) and Fall ’16 campaigns. (See my post on Vogue’s Winter/Holiday release.)

Anne Klein Fall 2016 ad campaign
Anne Klein Fall 2016 ad campaign. Photo: Annemarieke van Drimmelen. Model: Guinevere Van Seenus. Image: Behance.

From Badgley Mischka, a day-to-evening sheath dress, with cuffed sleeves cut in one with the bodice:

Vogue 1595 by Badgley Mischka
Vogue 1595 by Badgley Mischka (2018) Image: McCall’s.

The original is a navy poly-spandex crepe.

Navy crepe dress by Badgley Mischka. Image: Rent the Runway.

Brocade with a rose gold sparkle is the star of this Badgley Mischka cocktail dress with pleated sleeve flounces.

Vogue 1596 by Badgley Mischka
Vogue 1596 by Badgley Mischka (2018) Image: McCall’s.

A closeup view on the designers’ site, with a different pattern placement:

Detail, bell sleeve brocade cocktail dress by Badgley Mischka
Detail, bell sleeve brocade cocktail dress. Image: Badgley Mischka.

The flounce sleeve featured prominently in Badgley Mischka’s Fall 2017 collection—in black lace for the opening look.

Badgley Mischka FW 2017
Two looks from Badgley Mischka Fall 2017. Photos: Umberto Fratini / Vogue Runway.

Paco Peralta’s new design is an edgy LBD with two-way separating zipper.

Vogue 1593 by Paco Peralta
Vogue 1593 by Paco Peralta (2018) Image: McCall’s.

Plus, a men’s shirt from the team at Koos van den Akker. Make in a single fabric if print mixing isn’t your thing.

Vogue 1599 by Koos van den Akker
Vogue 1599 by Koos van den Akker (2018) Image: McCall’s.

Carolyn Murphy

Murphy in Armani, Vogue Italia, September 1998. Photo: Steven Meisel
Carolyn Murphy in Armani, Vogue Italia, September 1998. Photo: Steven Meisel. Image: Pleasure Photo.

Supermodel Carolyn Murphy can be seen on some ’90s Vogue patterns.

Born in Florida, Carolyn Murphy (b. 1973) studied art history and literature at the University of Virginia before her modelling career took off in the mid-1990s. For more, see her IMG Models page.

Carolyn Murphy photographed by Mario Testino in Spring 1998 Givenchy Couture by Alexander McQueen, Vogue Paris March 1998 cover
Carolyn Murphy in Givenchy Couture by Alexander McQueen, Vogue Paris, March 1998. Photo: Mario Testino. Image: Vogue Paris.

Before she cut her hair, Murphy did some work for Vogue Patterns. Chuck Baker photographed her for the summer 1994 issue of Vogue Patterns magazine.

Vogue 1443
Vogue 1443 in Vogue Patterns, July/August 1994. Photo: Chuck Baker.
1990s Vogue Sport pattern featuring Carolyn Murphy - jacket, dress, top, shorts & pants V1443
Vogue 1443 (1994) Image: Etsy.

Here’s the original caption: Work-out wear goes high fashion as athletic-inspired clothes come out of the gym and onto the streets. Vogue Sport presents a one-pattern wardrobe of high-function pieces that look great whatever your game. Reflective stripes stylishly accent as well as provide high visibility protection. 1443 includes a black nylon jacket with inside drawstring, pull on sweatpants, boxy fleece shorts, and a V-neck sweatshirt that elongates into a sweatdress for lounging or going out.

As well as the Vogue Sport pattern, Murphy also models 5 Easy Pieces separates “in chocolate and emerald”:

Vogue 1471 in Vogue Patterns, July/August 1994
Vogue 1471 in Vogue Patterns, July/August 1994. Photo: Chuck Baker.
1990s 5 Easy Pieces pattern feat. Carolyn Murphy - Vogue 1471
Vogue 1471 (1994) Image: Etsy.

Bonus: Murphy was also featured in this Marc Jacobs pattern hack, shot by Herb Ritts for Vogue. The Marc Jacobs slip dress (Vogue 1965) was shown in icy green velvet from Elegant Fabrics, NYC.

“The softness of pale-green velvet takes on an unexpected sexiness when it’s slit thigh-high. Dress with spaghetti straps, Vogue Pattern #1965. Fabric from Elegant Fabrics, NYC.” Herb Ritts/Brana Wolf
Carolyn Murphy in Vogue 1965 by Marc Jacobs. Vogue, October, 1997. Photo: Herb Ritts. Editor: Brana Wolf.
VogueOct1997_V1965
Vogue 1965 by Marc Jacobs – Vogue, October 1997.

Sewing and Smoking

Cheryl Tiegs in a 1975 Virginia Slims / Vogue Patterns sewing ad
Detail, Virginia Slims advertisement, 1975.

Today is World No Tobacco Day. Here’s a look at a Virginia Slims ad that ran in Vogue Patterns magazine.

The mid-’70s ad—with the famous You’ve come a long way, baby slogan—contrasts the fashionable, contemporary Cheryl Tiegs with the Edwardian “Mrs. Florine Knauff,” caught smoking during a fox hunt. Along the lower left-hand side, the caption reads, Fashions: Vogue Patterns.

Virginia Slims ad feat. Cheryl Tiegs, Vogue Patterns 1975
Virginia Slims advertisement in Vogue Patterns, January/February 1975.

Doesn’t Tiegs’ green dress look a lot like Emanuel Ungaro’s goddess gown?

1970s Emanuel Ungaro green gown with shoulder streamers - Vogue Paris Original 1135
Vogue 1135 by Emanuel Ungaro (1974)

The popular design was reissued in 2001 (as V7521).

A handful of ’70s Virginia Slims ads credit Vogue Patterns, most notably this Yves Saint Laurent couture pyjama, as worn by Beverly Johnson:

Beverly Johnson wears pyjamas made from a Vogue Pattern - Virgina Slims "You've come a long way, baby" ad, 1973
Virginia Slims advertisement, 1973. Image: Stanford Research into the Impact of Tobacco Advertising (SRITA).
Yves Saint Laurent Spring 1973 haute couture printed pyjama pattern - Vogue Paris Original 2912
Vogue 2912 by Yves Saint Laurent (1973) Image: Paco Peralta.

There were even promotional Virginia Slims sewing kits. This one contains FDR-made upholstery needles:

Virginia Slims needle pack cover. Image: Etsy.
Pack interior: We hope you enjoy this assortment of quality all-purpose sewing needles compliments of Virginia Slims
Virginia Slims needle pack. Image: Etsy.

Click the Beverly Johnson ad to learn more about SRITA, Stanford’s tobacco advertising project.

Pertegaz 1918-2018

Pertegaz (Centro de Arte Reina Sofía, 2004) Model: Laura Ponte. Photo: Antoni Bernad
Pertegaz (Centro de Arte Reina Sofía, 2004) Model: Laura Ponte. Photo: Antoni Bernad. Image: The Cary Collection.

Manuel Pertegaz was born on this day in 1918. Paco Peralta asked me to contribute to his post for the designer’s centenary; see it here.

PERTEGAZ biography - Vogue 2375 envelope flap

Suzy Parker wearing a bow-tied coat by Pertegaz at the Villa-Rose restaurant in Madrid
Suzy Parker wearing a coat by Pertegaz, Vogue, March 15, 1954. Photo: Henry Clarke. Image: Condé Nast.
Iberia flight uniform by Manuel Pertegaz, 1968
Rosa Real, made-to-measure Iberia flight uniform by Manuel Pertegaz, 1968. Image: Iberia.
Model in the El Mirador de Lindaraja inside the Alhambra, Spain wearing a caftan gown
Moyra Swan wears a Pertegaz caftan gown in the Alhambra, Vogue, October, 1968. Photo: Henry Clarke. Image: Condé Nast.

Patterns in Vogue: Where There’s Sun There’s Silk

Vogue UK May1966 V6468
Detail, British Vogue, May 1966. Photo: Helmut Newton. Image: Youthquakers.

A mid-1960s Helmut Newton editorial features a leopard and a Vogue pattern.

The model on the right wears Vogue 6468’s beach coverup in white guipure from Ilo Lace. (Left: blue mini dress by John Bates at Jean Varon; Paco Rabanne earrings.)

Vogue 6468 "Where there's sun there's silk."
British Vogue, May 1966. Photo: Helmut Newton. Image: Youthquakers.

For the full editorial see Youthquakers.

1960s bathing suit and cover-ups pattern Vogue 6468
Vogue 6468 (1965) Image: Etsy.

Summer 2018 Designer Pattern Highlights

Guy Laroche by Adam Andrascik, Spring 2017
A look from Guy Laroche Spring 2017. Image: vogue.com.

The new designer patterns for Summer 2018 play with texture and special fabrics. Lace, seersucker, matelassé, waffle georgette, even a laser-cut textile makes an appearance.

Vogue’s summer cover look is by Nicola Finetti.

Nicola Finetti dress V1587 on the cover of Vogue Patterns lookbook, Summer 2018
Vogue 1587 by Nicola Finetti, Vogue Patterns lookbook, Summer 2018. Image: McCall’s.

The matelassé cocktail dress with shaped hemline and flounce sleeves is from Nicola Finetti Fall 2016.

Nicola Finetti dress pattern Vogue 1587
Vogue 1587 by Nicola Finetti (2018) Image: McCall’s.

Finetti also showed a longer, front-zip version of V1587. Just trim down the A-line skirt and add a midriff panel:

Nicola Finetti Fall 2016
Nicola Finetti Fall 2016. Images: Not Just A Label.

This season’s backless showpiece is by Adam Andrascik for Laroche: a long-sleeved dress with front bodice drape and slim, layered skirt. Use a semi-sheer fabric for the full effect.

Guy Laroche dress pattern by Adam Andrascik Vogue 1589
Vogue 1589 by Adam Andrascik for Guy Laroche (2018) Image: McCall’s.

The original is textured silk georgette in a chartreuse-tinged shade of La La Land yellow.

Guy Laroche by Adam Andrascik Spring 2017 V1589
Guy Laroche by Adam Andrascik, Spring 2017. Image: vogue.com.

Andrascik showed two takes on the backless V1589 dress. (A famously backless, ’70s Guy Laroche gown is a perennial inspiration for today’s Laroche designers. French actor Mireille Darc’s gown, worn in the 1972 comedy Le grand blond avec une chaussure noire, also informed Hilary Swank’s Oscar dress.) Here, the V1589 dress is seen backstage:

On a black, sleeveless version, bead chains dangled from silver appliques:

Guy Laroche by Adam Andrascik Spring 2017
Guy Laroche by Adam Andrascik, Spring 2017. Image: vogue.com.

Judging from the pattern number, the second Laroche may have been delayed from Vogue’s spring release. From Marcel Marongiu, it’s a long-sleeved dress with contrast collar, cuffs, and curved contrast panels in front and back.

Marcel Marongiu for Guy Laroche dress pattern Vogue 1577
Vogue 1577 by Marcel Marongiu for Guy Laroche (2018) Image: McCall’s.

Revered American designer Claire McCardell was the inspiration for Marongiu’s last collection for Laroche. The V1577 dress was shown both long-sleeved and sleeveless:

Guy Laroche dress by Marcel Marongiu, Spring 2015
Guy Laroche by Marcel Marongiu, Spring 2015. Image: Guy Laroche.
Guy Laroche dress by Marcel Marongiu, Spring 2015
Guy Laroche by Marcel Marongiu, Spring 2015. Image: Guy Laroche.

As a grey and white coat dress, it swaps the button placket for jumbo exposed zippers:

Guy Laroche coatdress by Marcel Marongiu, Spring 2015
Guy Laroche by Marcel Marongiu, Spring 2015. Image: Guy Laroche.

Marongiu’s shift dress version, with giant paillettes, was featured in the Laroche advertising campaign by Steve Hiett. Hiett also photographed the V1589 dress for Spring ’17:

Guy Laroche Spring 2015 giant pailette shift dresses by Marcel Marongiu
Guy Laroche Spring 2015 by Marcel Marongiu. Images: Guy Laroche.
Guy Laroche Spring 2015 ad campaign photographed by Steve Hiett
Guy Laroche Spring 2015 and Spring 2017 ad campaigns by Steve Hiett.

New from Rachel Comey: the Popcorn dress. The Comey staple is shown in Spring 2017’s seersucker.

Rachel Comey's Popcorn dress pattern, Vogue 1585
Vogue 1585 by Rachel Comey (2018) Popcorn dress. Image: McCall’s.

The pullover dress works for both solids and prints—even print-mixing with contrast skirt inserts. The current version is black rayon.

Rachel Comey's Popcorn dress in black rayon, 2017
Rachel Comey’s Popcorn dress, 2017. Image: Rachel Comey.

In her Spring 2007 collection, presented at the Altman building during New York Fashion Week, Comey showed the dress both loose and belted.

Rachel Comey Spring 2007
Rachel Comey Spring 2007. Images: ELLE.
Rachel Comey SS 2007 backstage
Backstage at Rachel Comey Spring 2007. Photos: Randy Brooke/WireImage.

A closer look reveals the print-mixing. There are only two prints here, with one, reminiscent of Biba’s famous banana print, in three colourways:

Rachel Comey Spring 2007
Rachel Comey Spring 2007. Images: firstVIEW.

The Summer patterns include two lace looks from Rebecca Vallance: a cutout dress and the Dolce Vita jumpsuit. (There’s one dress left at the Outnet.) The Dolce Vita is a cropped, wide-leg jumpsuit tied with grosgrain ribbon:

Rebecca Vallance Dolce Vita jumpsuit pattern Vogue 1591
Vogue 1591 by Rebecca Vallance (2018) Image: McCall’s.

The jumpsuit is from Rebecca Vallance Summer 2016.

Rebecca Vallance Summer 2016
Rebecca Vallance Summer 2016. Image: Rebecca Vallance/Instagram.

Simplicity’s latest from Cynthia Rowley is a flounce-sleeved lace dress with two neckline variations. Choose from off the shoulder or scoop neck.

Cynthia Rowley ruffle sleeve lace dress pattern Simplicity 8599
Simplicity 8599 by Cynthia Rowley (2018) Image: Simplicity.

Rowley presented her Spring 2017 collection in a “feathered snow globe” at her West Village townhouse. (See WWD.) As photographed by frequent collaborator William Eadon, the S8599 dress is layered, maximalist-style, under an appliquéd satin smock:

CynthiaRowleySpring2017_5 William Eadon
Cynthia Rowley Spring 2017. Photo: William Eadon. Image: vogue.com.

The original dress had a contrast back bodice:

Cynthia Rowley red lace ruffle sleeve dress SS 2017Cynthia Rowley red lace ruffle sleeve dress back SS 2017

Seeing designers’ alternate looks for the Spring/Summer pattern designs, it’s striking how Vogue no longer provides variant views in their designer line, whereas for Simplicity, it’s built in to the business. But armed with reference photos, it’s easy to transform a design.

Nicola Finetti Fall 2016 photographed by Marissa Alden
Nicola Finetti Fall 2016. Photo: Marissa Alden. Model: Morven MacSween. Image: Instagram.