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Alive! Summer ’80

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Three models in blue, red, and green one-piece bathing suits (7084 and 7109) swim in a sky blue swimming pool on the cover of McCall's retail catalogue for Summer 1980 with text ALIVE! SUMMER '80
Three swimsuits on the cover of McCall’s retail catalogue, Summer 1980. Image: eBay.

The swimwear styles might have been changing with the decade, but the disco era shines through in the design details of these Summer 1980 swimsuits.

Two Crayola-coloured swimsuits are featured: on the left is McCall’s 7084, while the other two are different views of McCall’s 7109 by Basile. (Previously featured in my designer swimwear post.) Runway and advertising images point to the Basile’s being a current-season design, from Spring/Summer 1980.

For more fun with Crayola colours, here’s a Vogue photo of some halter maillots by Anne Klein for Penfold from four years earlier:

Two models in bathing caps and halter bathing suits in green and orange (respectively) by Anne Klein for Penfold, summer 1976
Anne Klein for Penfold halter maillots in Vogue, June 1976. Photo: Eisuke Ishimuro. Image: Vogue Archive.

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