Make the Clothes that Make the Woman (Part 2)

Advertisement for McCall's Printed Patterns, 1956. Model: Jean Patchett.
Advertisement for McCall’s Printed Patterns, 1956. Model: Jean Patchett.

If you’ve been following my blog for a while, or are a connoisseur of 1950s sewing advertising, you’ve seen images from McCall’s mid-1950s “Make the Clothes that Make the Woman” advertising campaign. (See my earlier post here.)

I’ve found another ad from the campaign. The model is Jean Patchett, and the pattern is McCall’s 3635 —an “Italian drawstring top” and “saucy in-between-length Jamaican shorts.”

2 thoughts on “Make the Clothes that Make the Woman (Part 2)

  1. I hadn’t seen your previous post about this great ad campaign, so, for a moment, I thought “what a witty idea — a shirt printed like a pattern!” Would that be “post-modern” or “deconstructionist?” Thank you for these great images. (They’re definitely appealing to all of us who can’t see a garment without trying to figure out how it was made.)

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.