• Mad Men Era 6: New Talent
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    Mad Men Era 6: New Talent

    This week, three newer designers who established their companies in the late 1950s and early 1960s: Guy Laroche, Irene Galitzine, and Federico Forquet. Guy Laroche (1921-1989) Guy Laroche worked as assistant to Jean Dessès for seven years before founding his own couture house in 1957. He had an early success with his ready-to-wear line, founded…

    View post: Mad Men Era 6: New Talent
  • Rudi Gernreich: McCall’s Patterns
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    Rudi Gernreich: McCall’s Patterns

    Rudi Gernreich has been called the “leading avant-garde designer” of mid-century America. Born in Vienna, Gernreich (1922-1985) began his fashion career designing dance costumes, knitwear, and swimwear in 1940s and ’50s Los Angeles, where he had settled following the 1938 Anschluss. In 1960 he founded his own label, and four years later caused a sensation with…

    View post: Rudi Gernreich: McCall’s Patterns

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About the Author

Sarah Sheehan has published articles on couture patterns in DRESS and Selvedge. She launched the PatternVault blog in 2011 with a series on Givenchy sewing patterns by Alexander McQueen. This blog explores the intersections between high fashion and DIY culture. Read full bio.