New Year, Vintage You

January 11, 2016 § 5 Comments

Vogue 2321 illustrated on the back cover of Vogue Patterns catalogue, Sept/Oct 1999

Timeless Style… Vintage Vogue. Vogue Patterns catalogue back, September/October 1999. Image: eBay.

Happy New Year! Vintage reissues give a taste of the pleasures of sewing vintage, without the bidding wars and grading. Here is an overview—with rarely seen archival images—of the contemporary vintage pattern lines from Vogue, Butterick, and McCall’s. (Simplicity responded to requests for comment with promotional copy.)

Simplicity 1777 on the cover of the Simplicity catalogue, Early Autumn 2012

Simplicity 1777 on the cover of the Simplicity catalogue, Early Autumn 2012. Image: eBay.

Vintage Vogue

Launched in time for Holiday 1998, Vogue Patterns’ Vintage Vogue line provides true reproductions of vintage patterns borrowed from private collectors. (See my earlier post and discussion, How Do You Take Your Vintage Vogue? or get the details on the Vintage Vogue Search.) Alas, the terms of the old licensing agreements mean that Vogue can’t reissue designer patterns.

Deco evening dress pattern Vogue 2241 remains a favourite; I recently came across a version at Toronto’s Spadina Museum. I found an illustration of the original, Vogue S-3543, in a Vogue Patterns news leaflet from December, 1931. The description reads, “Here is a frock that expresses the newest movement of the mode, its originality and charm. It has a slender moulded look from the décolletage to the circular panels that trail slightly on the ground”:

1930s Vogue Patterns1Dec1931

Vogue S-3543 and Vogue 5849 in Vogue Patterns, December 1, 1931.

Butterick donated the original to the Commercial Pattern Archive:

At CoPA; donated by Butterick Archives. Original B36, hip 41, 1931.

Vogue S-3543 (1931) Image: Commercial Pattern Archive, URI collection. For research purposes only.

Retro Butterick and McCall’s Archive Collection

Both Retro Butterick and McCall’s Archive Collection patterns are recreated and sometimes adapted from archival materials, not the original patterns. With archival images, sticklers for accuracy can restore these adaptations to the original vintage design.

Early Retro Butterick pattern B6408 is based on Butterick 4391, a “Quick and Easy” late 1940s design for an evening gown with hooded scarf:

Quick and Easy 1940s evening dress and hooded scarf pattern - Butterick 4391

Butterick 4391 (1948) Image: Vintage Pattern Wiki.

McCall’s introduced The Archive Collection for Early Fall, 2014. The recent 1920s coat pattern, M7259, is based on McCall 5057, a 1927 design by Agnès:

1920s coat pattern illustration - McCall 5057 (M7259)

McCall 5057 (1927)

1920s Agnès coat pattern illustration - McCall 5057

McCall 5057 by Agnès in McCall Quarterly, Winter 1927-28.

The Archive Collection’s Deco evening dress, M7154, is based on a design from spring, 1930: McCall 6057. An original copy sold on eBay in June, 2014 for over $800 US.

1930 evening gown pattern illustration - McCall 6057 (M5154)

Catalogue illustration of McCall 6057, 1930. Image: PatternVault on Etsy.

The McCall 6057 gown is a couture adaptation: the design is after Patou. Here is the description from McCall’s magazine: “The Patou silhouette is beautifully exemplified in a formal evening gown which has curved bands at the neckline and hipline, a short bolero and inserted panels lengthening the skirt”:

No. 6057. The Patou silhouette is beautifully exemplified in a formal evening gown which has curved bands at the neckline and hipline, a short bolero and inserted panels lengthening the skirt.

No. 6057 after Patou, McCall’s, April 1930. Illustration: Lebrun.

For more on the McCall Pattern Company’s vintage lines, see We Sew Retro’s interview.

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Vintage Bridal Patterns

June 12, 2013 § 6 Comments

1930s Blanche Rothschild illustration of a bridal gown, McCall 9284 circa June 1937

McCall 9284 illustration by Blanche Rothschild, ca. June 1937. Image via PatternVault on Etsy.

Vintage bridal patterns offer a unique alternative to modern bridal designs. Even if you’re already married, they provide a glimpse into past bridal fashions’ sometimes exotic vintage details—making them tempting even for those not in need of a wedding dress. (Can we expect Debi Fry to make her 1940 bridal pattern, McCall 4004?)

Now that wedding season is in full swing, here’s a selection of vintage bridal patterns, from the Twenties to the Eighties.

1920s

In the Twenties and Thirties, bridal patterns usually did double duty as patterns for formal dresses. This 1920s Peerless Patterns sign features a wedding illustration promoting a number of patterns:

1920s Peerless Patterns advertising poster with bridal scene

1920s Peerless Patterns advertising poster. Image via PatternVault on Etsy.

This fantastic bridal or evening dress is short, in keeping with the current fashion, and may have one or two extended side panels that give the effect of a train:

1920s evening or bridal dress pattern - McCall 4985 CoPA-KLS

McCall 4985 (1927) Image via the Commercial Pattern Archive, Kevin L. Seligman collection. For research purposes only.

1930s

Thirties bridal patterns have the same glamour we associate with the decade’s evening wear. This pattern for a bridal gown or dinner dress dates to circa June 1934:

1930s bridal gown or dinner dress pattern - McCall 7852

McCall 7852 (1934) Image via Etsy.

McCallFBJunMidSummer1934

McCall 7852 on the cover of McCall Fashion Book, Mid-Summer 1934. Image via eBay.

A reproduction version of this pattern for a bridal gown or afternoon dress is available from the Vintage Pattern Lending Library:

1930s bridal gown or afternoon dress pattern - McCall 8331

McCall 8331 (1935) Bridal gown or afternoon dress.

A copy of McCall 8331 recently seen on eBay was accompanied by this wedding portrait, which shows the dress made up:

San Francisco estate wedding portrait showing McCall 8331

1930s wedding portrait from a San Francisco estate. Image via eBay.

1940s

In the Forties the bride begins to take centre stage on pattern envelopes, although evening and bridesmaid versions are still included. This bridal or evening dress was reissued in the Vintage Vogue line as Vogue 2384:

1940s Vogue Special Design wartime bridal pattern S-4532

Vogue S-4532 (1944) Image via the Vintage Patterns Wiki.

This strong-shouldered, postwar design has a sweetheart neckline and waist piping detail. The pattern also includes a bridesmaid’s dress with short, shirred sleeves (click image for the technical drawings):

1940s bridal pattern - McCall 6353

McCall 6353 (1946) Image via Etsy.

1950s

By the 1950s the bride, in her full-skirted glory, dominates the pattern envelope. This Jacques Fath design for a bride’s or bridesmaid’s dress has a bustled back and tiny shawl collar. The bridesmaid’s version simply lacks a train:

1950s Jacques Fath bridal pattern - Vogue 1331

Vogue 1331 by Jacques Fath (1956) Image via carbonated on flickr.

John Cavanagh was known for his connection to the English court. He licensed several bridal patterns with Vogue, and designed the Duchess of Kent’s wedding dress in 1961. (See my earlier post here.) This short-sleeved Cavanagh design has a simulated train; the smaller figures show bridesmaid’s and evening versions:

1950s John Cavanagh bridal pattern - Vogue 148

Vogue 148 by John Cavanagh (1958) Image via VADS.

1960s

Also by John Cavanagh, this 1960s bridal design with a cathedral-length Watteau train was modelled by Jean Shrimpton:

1960s John Cavanagh wedding dress pattern - Vogue 1347

Vogue 1347 by John Cavanagh (1964) Image via the Vintage Patterns Wiki.

No bridal pattern survey could be complete without this Halston pattern for bridal headpieces:

Vogue 7082 Halston of Bergdorf Goodman 1960s bridal headpieces pattern

Vogue 7082 by Halston of Bergdorf Goodman (c. 1965) Image via eBay.

1970s

From the early 1970s, this Pierre Cardin bridal gown, shown in a silk knit, has an optional overskirt with handkerchief train:

1970s Pierre Cardin bridal gown pattern - Vogue 2520

Vogue 2520 by Pierre Cardin (1971) Image via eBay.

Vogue 2520 back

Illustration and technical drawing for Vogue 2520. Image via eBay.

Although it isn’t for everyone, Yves Saint Laurent’s couture bridal design for a gathered, bias dress, filmy coat, and five-yard veil distinguishes itself by showing the bride as wayward Vestal virgin (see Paco Peralta’s post here):

1970s Yves Saint Laurent bridal pattern - Vogue 1590

Vogue 1590 by Yves Saint Laurent (c. 1976) Image via Patrones Costura on Etsy.

1980s

Released in 1980, this opulent Dior design for a bell-skirted bridal gown, complete with bias necktie, cummerbund, and bow-embellished headpiece, is drawn from the Christian Dior Haute Couture collection for Fall 1979 (read Dustin’s post here):

1979 Christian Dior couture bridal gown pattern - Vogue 2545

Vogue 2545 by Christian Dior (1980) Image via PatternVault on Etsy.

Perfect for steampunk weddings, Vogue 2180 by Bellville Sassoon has an elaborate bustle that gives it a neo-Victorian flair:

1980s Bellville Sassoon bridal or evening pattern - Vogue 2180

Vogue 2180 by Bellville Sassoon (1989) Image via eBay.

For more on the history of bridal fashion, see the V&A Weddings page and Edwina Ehrman’s The Wedding Dress: 300 Years of Bridal Fashions (V&A, 2011).

Vintage Vogue Search

February 8, 2013 § 6 Comments

Vintage Vogue patterns, old and new

Vogue Patterns doesn’t have an archive of their old patterns, so the company is calling on the sewing public to lend patterns from their collections for reissue in the Vintage Vogue line.

Reissued Forties and Fifties patterns have done best with customers, but they’re interested in patterns from all periods. The only exception is designer patterns credited to a named designer—these can’t be reissued due to licensing issues. This means that Vogue Couturier patterns are fair game unless they have a designer credit.

(The illustrations show a selection of Vintage Vogue reissues from 1928 to 1960. Hover for pattern numbers and dates, or click to enlarge.)

Vintage Vogue 2535 (1928), Vogue 2241 (1931), Vogue 2609 (1934)

Vintage Vogue 2197 (1939), Vogue 2786 (1940), Vogue 2321 (1943)

If you have vintage Vogue patterns that you’d be willing to lend, you can send images of your patterns by e-mail (Subject: Vintage Vogue Search) to mailbox@voguepatterns.com or by post to Vintage Vogue Search, Vogue Patterns, 120 Broadway, 34th floor, New York, NY 10271, USA.

If your pattern is chosen, you will be asked to lend your original for about 9 months. When the reissue is ready, your original is returned to you, and you receive a copy of the new Vintage Vogue release, a credit on the pattern envelope, and 5 free patterns.

Even if you aren’t contacted right away, one of your patterns could still be chosen to become a new Vintage Vogue pattern. Staff keep the pattern images on file and choose two each season, tailoring their choices to current trends. I sent in my scans about 16 months before I was contacted about lending my Fifties pattern. Happy scanning!

Vintage Vogue 2338 (1946), Vogue 2610 (1947), Vogue 1083 (1953)

Vogue 2536 (1955), Vogue 2962 (1957), Vogue 2372 (1960)

Vintage Vogue 8875 Giveaway Winners

February 8, 2013 § 5 Comments

Vogue 8875 (2013)

Hot off the presses: the new Vogue 8875

The results of the Vintage Vogue 8875 giveaway are in! Thank you so much to everyone who entered and commented. The B5 size range goes to:

sewexhausted

The F5 size range goes to:

MollyH

Congratulations to the winners! I’ll be in touch by e-mail to get your mailing addresses.

Thanks again to Vogue Patterns for providing the patterns. If you’re new to my blog, you might be interested in my earlier post, How Do You Take Your Vintage Vogue?, for discussion of the Vintage Vogue pattern line since 1998 and changing approaches to vintage.

As it turns out, this is actually the second time Vogue S-4595 has been reissued. After I added my pattern to the Vintage Patterns Wiki, admin Petite Main noted that it was reissued in 1957 as Vogue S-4771:

Vogue S-4771 (1957)

Vogue S-4771 (1957) Image via Etsy.

If you have patterns you’re interested in sharing with Vogue Patterns, I’ve put together a special post with the details on the Vintage Vogue Search.

Vintage Vogue Surprise + Giveaway

January 28, 2013 § 263 Comments

Vogue S-4595detail

Last June a Vogue Patterns representative contacted me about borrowing a pattern from my collection, to be reissued in the Vintage Vogue line.

Because Vogue Patterns doesn’t have all their patterns archived, the company runs an ongoing Vintage Vogue search to find patterns for reproduction. (More details in pattern junkie’s post here.) I had e-mailed a few scans of my vintage, non-designer Vogue patterns (designer patterns are ineligible due to licensing issues) and they chose this 1950s Vogue Special Design:

1950s dress and redingote pattern, Vogue S-4595

Vogue S-4595 (1955) Dress and redingote.

The envelope description reads: One piece dress and redingote. Slim skirt joins the bodice at waist-line. Low, oval neck-line. Short kimono sleeves. Fitted redingote flared below hip-line. Shawl collar and detachable top collar. Tied closing at waist-line. Below elbow length sleeves cut in one with front and back.

Here are the original fabric suggestions:

VogueS-4595fabrics

Here is the new, reissued pattern, V8875:

Vintage Vogue pattern V8875

V8875

V8875 schematic

Technical drawing for V8875

The updated description reads: Misses’ dress, belt, coat and detachable collar. Dress has close-fitting bodice with side front/side back seams, inside belt, front pleated skirt, side zipper, and self belt with buckle. Fitted and flared coat has front extending into back collar, detachable collar, princess darts, hook/eye closure and tie ends. A and B: front and back cut-in-one with sleeves.

Recommended fabrics: A (dress): crepe, shantung and tissue taffeta. B (coat): wool crepe, flannel and worsted.

To celebrate the new Vintage Vogue release, I’m giving away two copies of V8875, one in each size range—B5 (8-10-12-14-16) and F5 (16-18-20-22-24).* To enter the giveaway, leave a comment below by midnight on Thursday, February 7th (deadline extended), and mention your preferred size range. (Size chart here.) The winners will be announced on Friday, February 8th. Good luck!

* Copies of V8875 courtesy of Vogue Patterns; worldwide shipping costs covered by me.

** This giveaway is now closed. Thanks to everyone who participated! **

How Do You Take Your Vintage Vogue?

December 31, 2011 § 6 Comments

Vintage Vogue hat pattern Vogue 8008 in "Past Perfect" - Vogue Patterns magazine

This Christmas, while browsing my mother’s back issues of Vogue Patterns magazine, I was interested to see how the Vintage Vogue pattern line has evolved since its launch in 1998. Two repro patterns that were made up more than once for the magazine’s editorials are especially revealing of Vogue Patterns’ choices in promoting its vintage line. A look at the magazine’s different versions of these patterns seems the perfect opportunity for end-of-year reflection on different approaches to sewing—and wearing—vintage.

Vogue 2241, an early 1930s evening gown pattern, has been made up twice for the magazine. (See the pattern on flickr here.) This pattern is one of the earliest Vintage Vogues: it was released soon after the initial batch, which was photographed in black and white for the September/October 1998 issue.

The 1998 holiday issue’s “Vintage Vogue: Past Perfect” feature shows two evening designs, one Fifties, one Thirties, with an old-fashioned dressing screen. The headline promotes the ‘romance’ and timelessness of vintage, and the accompanying copy relates both designs to the “spare, romantic elegance of modern eveningwear,” but the shoot’s dress-up concept makes the garments look static and costumey. Here’s the first Vintage Vogue 2241, in washed silk charmeuse:

Vogue 2241 Vogue Patterns November/December 1998

Vogue 2241 (1931 reissue) in Vogue Patterns, November/December 1998.

Six years later, the same design was remade for another holiday editorial, this one called “Vintage Nights.” This shoot features lush ‘vintage’ set design, with the model conveying a glamorous hauteur. The emphasis is more on dramatic style and interpretation: the headline reads, “Relive the glamour of a bygone era. Dressing for evening takes a cue from the past in Vintage Vogue.” Here’s the second Vogue 2241, this time in sueded silk charmeuse:

Vogue 2241 Vintage Nights Vogue Patterns December 2004/January 2005

Vogue 2241 in Vogue Patterns, December 2004/January 2005.

The second Vintage Vogue pattern, Vogue 2787, a Forties reproduction, is still in print. For its initial release in spring 2004, Vogue 2787 was made up in two versions, a printed and a solid silk charmeuse, each paired with a retro hat and gloves. The pattern was released with another Forties design, and the editorial gives a fairly direct rendition of Forties glamour; as the headline says, “Forties and still fabulous—take it from us, classic couture gets better with age.” Here are the first two versions of Vogue 2787:

1940s Vintage Vogue dress pattern V2787 in Vogue Patterns April/May 2004

Vogue 2787 (1948 reissue) in Vogue Patterns, April/May 2004.

1940s Vintage Vogue dress pattern V2787 in Vogue Patterns April/May 2004

Vogue 2787 in Vogue Patterns, April/May 2004.

A few years later, Vogue 2787 reappeared in a garden party-themed editorial of Forties and Fifties designs called “Well Cultivated Vintage Vogue.” (The cover shows a Fifties top from the same shoot.) The headline promotes the designs’ freshness and timelessness: “Firmly rooted in the elegance of the past, these perennial beauties make a perfect pick for today.” Vogue 2787’s next incarnation was made up in silk crepe de chine in a pink-dotted print:

1940s Vintage Vogue pattern V2787 in Well Cultivated Vintage Vogue April/May 2007

Vogue 2787 in Vogue Patterns, April/May 2007.

And just this fall, Vogue 2787 opened a feature called “Beyond Vintage,” in which Vogue Patterns’ staff adapted and modernized their reissued patterns. Creative Director Jelena Bogavac updated the Forties dress by raising the hemline and altering both sleeves for an asymmetrical bodice. Here it is in iridescent green and pink velvet:

1940s Vintage Vogue dress pattern V2787 in Beyond Vintage October/November 2011

Vogue 2787 in Vogue Patterns, October/November 2011.

Has our thinking about vintage changed since the ’90s? When the two reissued patterns first came out, their straight period styling was appealing enough for me to get them both. Today I prefer the interpretation of the “Vintage Nights” shoot, and the updating and play of the fall vintage feature.

If you sew vintage, do you make it straight up, or with a twist? Do you adapt your style to accommodate vintage pieces, or make vintage adapt to you?

***

In case you missed it, I’m We Sew Retro’s featured member for December—you can see my interview here.

All the best for 2012!

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