A History of the Paper Pattern Industry

July 11, 2015 § 8 Comments

Book cover - A History of the Paper Pattern Industry: The home dressmaking fashion revolution by Joy Spanabel Emery

Joy Spanabel Emery, A History of the Paper Pattern Industry: The Home Dressmaking Fashion Revolution. Image via Bloomsbury.

The new book by the curator of the Commercial Pattern Archive is the first comprehensive study of the sewing pattern industry. Published through Bloomsbury’s academic imprint, Joy Spanabel Emery’s A History of the Paper Pattern Industry: The Home Dressmaking Fashion Revolution traces the history of commercial patterns from their beginnings in early modern tailors’ drafting systems to the 21st century.

Emery is Professor Emerita of Theater at the University of Rhode Island, where she also taught in the fashion department. In addition to her articles on commercial sewing patterns, she is the author of Stage Costume Techniques (Prentice-Hall, 1981).

The materials found in the University of Rhode Island’s Commercial Pattern Archive (CoPA) and the personal archive of CoPA founder Betty Williams are the main sources for the book, which focuses on the pattern industry and its role in the production of everyday clothing. Emery presents her research in short, textbook-style chapters, ending each chapter with a brief summary. In the back, readers will find an index, endnotes for each chapter, and a detailed bibliography with sections for primary sources, secondary sources, and archival collections.

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The first Vogue pattern: Louis XV Jacket, Vogue 1 (1899). From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

As a special inducement to those who sew, the book also includes an appendix with nine patterns, each laid out on a grid by Susan Hannel, the chair of the University of Rhode Island’s fashion department. The gridded patterns range from an 1850s Demorest basque [bodice], originally published as a pattern sheet supplement in a ladies’ fashion gazette, to a 1960s men’s Nehru jacket from Spadea.

Recent academic books on sewing have used the framework of gender studies to examine sewing as a cultural practice. Barbara Burman’s collection, The Culture of Sewing: Gender, Consumption and Home Dressmaking (Berg, 1999, to which Emery contributed a chapter, “Dreams on Paper: A Story of the Commercial Pattern Industry”), and Sarah A. Gordon’s “Make It Yourself”: Home Sewing, Gender, and Culture 1890-1930 (Columbia University Press, 2007) both present social histories of sewing that take into account changing understandings of femininity and women’s work.

Emery’s book takes a more conservative approach to the material culture of sewing patterns, aiming to lay the groundwork for further study by focusing on the historical timeline of commercial production and technical development. Each chapter traces the industry’s new technologies and companies, mergers and closures as the pattern business landscape shifted from early diversity to today’s conglomerates.

CoPA’s holdings are so extensive that they show not only the industry’s response to dramatic developments in fashion, like the New Look or youthquake, but also to historical events like the First and Second World Wars. A 1918 issue of Butterick’s magazine, The Delineator, shows two women in naval uniform (Butterick pattern no. 1101), while a 1943 McCall’s pattern for Victory aprons is printed with patriotic verse:

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Official Yeowoman’s Costume of the U.S. Navy, Butterick 1101. The Delineator, November 1918. From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

(For more on Butterick 1101 see Michelle Lee’s blog post.)

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Ladies’ and Misses’ Victory Aprons: McCall 1090 (1943). From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

Industry players competed to improve the sewing customer’s experience. We have McCall’s to thank for the printed pattern. Other pattern companies couldn’t duplicate the technique until McCall’s patent expired—although Pictorial Review found a creative workaround with patterns that were both printed and perforated.

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McCall Printed Pattern announcement, McCall Quarterly, Spring 1924. From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

It was during the economic boom of the 1920s that the industry produced the first fully conceived designer patterns. As Betty Williams found in her research, McCall’s interwar couture patterns were based on garments purchased from Parisian couture houses for copying purposes. When Williams shared an early McCall Patou pattern with staff at the house of Patou, they agreed that the design looked like the couturier’s work, but were unable to find documentation of a McCall-Patou relationship (Williams 1995).* Intriguingly, Emery mentions a business agreement model along the lines of today’s licensing, but does not go into further detail.

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A couturier evening dress pattern by Madeleine Vionnet: McCall 5055 (1927). From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

Infelicities of layout and organization occasionally disrupt the flow. Including the discussion of interwar couture patterns in the 1920s chapter means that we read about the 1933 closure of the Paris Pattern Company, and see a 1930s example of a Paris Pattern, before reaching the 1930s chapter. Paris Patterns in fact survived beyond 1933: by the following year, the company seems to have merged with Style and was still releasing patterns for June, 1934.

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A couturier dress pattern by Lucile Paray with cloth label: Paris Pattern 2243 (1933). From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

An Augustabernard design on the cover of a Paris and Style Patterns booklet, June 1934, from the T. Easton Co. Ltd, Canada

Paris and Style Patterns booklet, June 1934.

The text is sometimes marred by typographical errors, as well as errors traceable to data entry errors in the pattern archive. Schiaparelli’s first Vogue Paris Original (no. 1051) is included in the chapter devoted to World War 2 rather than the postwar chapter, and its date is given as 1947 when it should be 1949—the year Vogue Patterns, still owned by Condé Nast, launched its Paris Originals with great fanfare. (See my postwar Schiaparelli post here.)

Vogue 1051

Schiaparelli’s first Vogue Paris Original: Vogue 1051 (1949). From Joy Spanabel Emery, A History of the Paper Pattern Industry (Bloomsbury, 2014).

Countering the assertion that commercial pattern designs are already out of fashion, Emery argues that patterns historically allowed their customers to keep abreast of trends, giving some interesting before and after examples of patterns adapted to reflect the new proportions of the postwar New Look.

The question of the relationship between high fashion and the commercial pattern industry is an interesting one. Contemporary high fashion adaptations in pattern form are relatively current. Roland Mouret’s Fall 2005 blockbuster, the Galaxy dress, was adapted in 2006 as Vogue 8280, and Carven’s dress for Spring 2013 was adapted for that season as Vogue 8900 (see As I Said…). Current adaptations can be seen in McCall’s #sewthelook series on Instagram.

Roland Mouret and Carven

Roland Mouret FW 2005 and Carven SS 2013. Images via style.com.

But licensed designer patterns are a different story. While trend-setting styles such as those from Yves Saint Laurent’s Mondrian and Ballets Russes collections could count on expedited production, more often there seems to have been a seasonal lag. A 1950s Laroche pattern discussed as typical in a contemporary report, Vogue 1450, is a design from the Spring 1959 couture that was released a season later, in late 1959.

Today, when the production time for a commercial pattern has been cut to as little as four weeks,** it’s still unusual for a new designer pattern to represent the current season. To take some recent examples: of Simplicity’s Cynthia Rowley patterns from the Summer 2015 release, Simplicity 1105 is unusual for being from the current season, Spring/Summer 2015:

Simplicity 1105 by Cynthia Rowley (2015) Tent dress with trapunto stitching and back ties, SS 2015

The originals for Simplicity 1105 by Cynthia Rowley (2015) – tent dresses with trapunto stitching, Spring/Summer 2015 collection. Images via style.com.

In Vogue Patterns’ Fall 2014 release, the Donna Karan, Guy Laroche, and Rachel Comey selections are from the Fall 2013 collections, while the Ralph Rucci coat, Vogue 1419, is from the Pre-Fall 2013 collection:

Vogue 1419 PreFall2013

Vogue 1419 (2014) from Ralph Rucci’s Pre-Fall 2013 collection. Images via Etsy and style.com.

The fashion industry has changed, and fewer designers are willing to enter into licensing agreements for commercial patterns, let alone license current-season designs. Historical analysis of the pattern industry shows how it has adapted in response not only to economic and social trends, but also to home sewers’ changing relationship with fashion. Emery has taken a much-needed look to the archives in this essential resource.

(Press release and interview here.)

Publication details:

Joy Spanabel Emery, A History of the Paper Pattern Industry: The Home Dressmaking Fashion Revolution, London: Bloomsbury, 2014.

ISBN (cloth): 9780857858306

ISBN (paper): 9780857858313

9780857858313
9780857858313

ISBN (ebook): 9781472577450 (PDF) / 9781472577467 (EPUB)

Available online from Bloomsbury or your favourite independent bookstore. (Why I never link to Amazon.)

* Betty Williams, “1920s Couturier Patterns and the Home Sewer,” Cutters’ Research Journal 6.4 (Spring 1995).

** According to a Forbes article cited on p. 201.

For review purposes I received a complimentary copy from the publisher.

Lida Baday: McCall’s Patterns

July 1, 2015 § 5 Comments

Turtleneck by Lida Baday, Fashion, August/September 1996. Model: Kim Renneberg. Photo: George Whiteside. Image via Fashion magazine.

In celebration of Canada Day, this post is devoted to Canadian fashion designer Lida Baday.

Lida Baday (b. 1957) was born to a dressmaker mother in Hamilton, Ontario. A graduate of Ryerson’s fashion design program, she worked for different companies in Toronto’s garment district before founding her own label in 1987. (Read bios here and here; see tear sheets here.) Baday soon won international success with her sophisticated, minimalist designs in luxurious fabrics such as wool jersey. Although her company closed its doors last year, The Fabric Room, which sells its surplus textiles, is still open to the public.

LidaBadayFW11_5

Lida Baday Fall 2011 ad campaign. Model: Kirsten Owen. Image via Melatan Riden.

In the 1990s, Lida Baday designs were available through McCall’s patterns, beginning with two patterns in the November 1992 catalogue. McCall’s 6255 and 6257 are patterns for a skirt suit and separates including a flared, hooded coat:

1990s Lida Baday skirt suit pattern - McCalls 6255

McCalls 6255 by Lida Baday (1992) Image via eBay.

1990s Lida Baday coat, jacket, skirt and pants pattern - McCall's 6257

McCall’s 6257 by Lida Baday (1992) Image via PatternVault on Etsy.

McCall’s 6855 is a pattern for a bolero and sleeveless sheath dress in two lengths. The longer version has a high slit with underlay:

1990s Lida Baday dress and bolero pattern - McCall's 6855

McCall’s 6855 by Lida Baday (1993) Image via Etsy.

McCall’s 8256 includes a long, double-breasted jacket, a short, cap-sleeved top, and wide-legged pants:

1990s Lida Baday pantsuit and top pattern - McCall's 8256

McCall’s 8256 by Lida Baday (1996) Image via Etsy.

This 1997 design for an oversized shirt, pants, and cropped leggings for stretch knits could be new today:

1990s Lida Baday pattern shirt, pants, and leggings pattern - McCall's 8740

McCall’s 8740 by Lida Baday (1997) Image via Etsy.

McCall’s 8823 is ’90s-minimalist perfection with its fitted tunic with narrow straps, slim pants, and low-backed, sleeveless dress with mock back wrap:

1990s Lida Baday dress, top, and pants pattern - McCall's 8823

McCall’s 8823 by Lida Baday (1997) Image via Etsy.

McCall’s 9371 includes a sleek halter top for stretch knits and a short, wrap skort:

1990s Lida Baday top, skort, jacket, and pants pattern - McCalls 9371

McCalls 9371 by Lida Baday (1998) Image via Etsy.

The long, stretch-knit dresses in McCall’s 9379 are both ’90s and classic:

1990s Lida Baday dress pattern - McCall's 9379

McCall’s 9379 by Lida Baday (1998) Image via PatternVault on Etsy.

Just for fun, here are some more Fashion magazine covers featuring designs by Lida Baday:

Lida Baday dress; John Fluevog boots. Fashion, September 1995. Model: Jenny Mac. Photo: George Whiteside. Image via Fashion magazine.

Jessica Paré wears a Lida Baday coat, Fashion, November 2004. Photo: Gabor Jurina. Image via Fashion magazine.

Happy Canada Day, everyone!

Patricia Underwood: Vogue Patterns

June 16, 2015 § 4 Comments

Reese Witherspoon by Tim Walker. Hat by Patricia Underwood, W February 2015

Reese Witherspoon wears a hat by Patricia Underwood, W magazine, February 2015. Photo: Tim Walker. Image via the Fashion Spot.

In celebration of Royal Ascot, which begins today, this post is devoted to millinery designer Patricia Underwood.

Patricia Underwood (b. 1947) was born near Ascot in Maidenhead, England. After moving to New York City in the late 1960s, she took a millinery course at FIT on a whim; by 1976 she had founded her own company. Underwood is known for minimalist, updated versions of traditional hat styles.

Image via the Metropolitan Museum of Art.

As well as designing for her own label, Underwood has designed hats for major American designers such as Bill Blass, Perry Ellis, Marc Jacobs, Donna Karan, Calvin Klein, Ralph Lauren, and Oscar de la Renta. The milliner has also designed for film and theatre. Her career is the subject of a new book, Patricia Underwood: The Way You Wear Your Hat (Rizzoli, 2015).

Fiona (Kristin Scott Thomas) in a Patricia Underwood hat, with Charles (Hugh Grant) in Four Weddings and a Funeral

Kristin Scott Thomas wears a Patricia Underwood hat in Four Weddings and a Funeral (1994) Image via 50 Anos de Filmes.

Jeffrey Banks and Doria de la Chapelle, Patricia Underwood: The Way You Wear Your Hat (2015) Image via Rizzoli.

Patricia Underwood has had a licensing agreement with Vogue Patterns since the mid-1990s. The earliest Patricia Underwood pattern I’ve seen is Vogue 9082, a pattern for five lined hats and two ascots. View A has a contrast under-brim in faux fur:

1990s Patricia Underwood hat pattern - Vogue 9082

Vogue 9082 by Patricia Underwood (1994) Image via Etsy.

Vogue 9207 includes five hats and a shawl. Views A and B have Underwood’s signature broad brim, while view E is a turban for stretch knits:

1990s Patricia Underwood pattern - Vogue 9207

Vogue 9207 by Patricia Underwood (1995) Image via Etsy.

Bridal millinery pattern Vogue 7242 has a variety of headpiece and veil combinations, as well as a headband, hair ornament, and floral wreath:

Patricia Underwood bridal headpiece and veils pattern - Vogue 7242

Vogue 7242 by Patricia Underwood (2000) Image via Betsy Vintage.

Patiricia Underwood bridal pattern - crown and hair ornament, Vogue 7242

Vogue 7242 by Patricia Underwood (2000) Image via Etsy.

Vogue 8844 includes four day styles of hat; View A may be worn like a trilby, with upturned back brim. The recommended fabrics are nylon, ripstop, velvet/velveteen, tweed, wool/wool blends and synthetic suede:

Patricia Underwood hat pattern - Vogue 8844

Vogue 8844 by Patricia Underwood (2012) Image via Etsy.

Recent pattern Vogue 8891 includes five more formal styles, all lined in tulle: a cloche, wide and smaller brim hats, and a fascinator (view C) like a miniature pork pie hat. This pattern is still in print:

Patricia Underwood hat pattern - Vogue 8891

Vogue 8891 by Patricia Underwood (2013) Image via Etsy.

For more on millinery patterns, see my previous Ascot posts on Frederick Fox and Stephen Jones.

Yves Saint Laurent 1971: la collection du scandale

June 11, 2015 § 3 Comments

Yves Saint Laurent 1971: la collection du scandale. Exposition du 19 mars au 19 juillet 2015 - Fondation Pierre Bergé - Yves Saint Laurent

Yves Saint Laurent 1971: la collection du scandale. Model: Willy Van Rooy. Photo: Hans Feurer.

Yves Saint Laurent’s Spring 1971 haute couture collection, Libération, is currently the focus of a major Paris exhibition. Curated by Olivier Saillard of the Palais Galliera, Yves Saint Laurent 1971: la collection du scandale may be seen at the Fondation Pierre Bergé – Yves Saint Laurent through July 19th, 2015. A catalogue (in French only) is available from Flammarion.

Inspired by the women of occupied Paris, Saint Laurent’s “Forties” collection interpreted vintage styles for the younger generation—subversive historicism with an edge of camp. The wartime silhouettes of thirty years previous dominated for day, with evening gowns featuring prints based on ancient Greek erotic art. (See Suzy Menkes for Vogue and Joelle Diderich for WWD.) Like the designer’s Beat collection for Dior, it brought youthful street style to couture, prompting a similar backlash but ultimately succeeding in terms of broader influence.

Yves Saint Laurent Spring 1971 haute couture (Libération) in L'Officiel 1000 modèles' YSL special issue

Yves Saint Laurent Spring 1971 haute couture (Libération), L’Officiel 1000 modèles hors série, 2002. Image via jalougallery.com.

L’Officiel was one of the only magazines to put the collection on the cover; British Vogue and Harpers & Queen opted for related Rive Gauche looks instead:

Yves Saint Laurent couture ensemble on the cover of L'Officiel, March 1971

Yves Saint Laurent couture ensemble, L’Officiel, March 1971. Photo: Roland Bianchini. Image via jalougallery.com.

Florence Lafuma photographed by Barry Lategan for the cover of British Vogue, March 1, 1971

Poppy accessories from Yves Saint Laurent Rive Gauche, British Vogue, March 1971. Model: Florence Lafuma. Photo: Barry Lategan. Image via Vogue UK.

Viviane Fauny photographed by Helmut Newton in YSL Rive Gauche for the cover of Harpers & Queen, April 1971

“Lips” print dress from Yves Saint Laurent Rive Gauche, Harpers & Queen, early April 1971. Model: Viviane Fauny. Photo: Helmut Newton. Image via Pinterest.

Vogue Patterns licensed two patterns from the Spring 1971 couture. Vogue 2571 is a puff-sleeved dress trimmed down the front with tiny buttons. Frank Horvat photographed the navy original for the August/September issue of Vogue Pattern Book. The editorial text reads, “From Yves Saint Laurent, a slither of crepe. Note the new high puffed sleeves tight round the wrists, with just enough flare and tiny ball buttons”:

1970s Yves Saint Laurent dress pattern - Vogue 2571

Vogue 2571 by Yves Saint Laurent (1971) Image courtesy of Paco Peralta.

V2571 schematic

Technical drawing for Vogue 2571

Here’s the envelope description: Misses’ Dress. Semi-fitted, slightly flared dress, mid-knee length, has jewel neckline, front button and loop closing, front gathered into forward shoulder seam and topstitch trim. Full length leg-o-mutton sleeves with pleated cap have zipper closing. Purchased scarf. Semi-fitted sleeveless slip has back zipper closing.

The exhibition catalogue includes this photo of the dress in the original collection presentation:

Runway photo of the Vogue 2571 dress in the collection du scandale exhibition catalogue

A model shows the navy dress from Yves Saint Laurent’s Spring 1971 Libération collection. Image courtesy of Paco Peralta.

Vogue 2598 is a pattern for pleated skirt, cuffed trousers, and double-breasted jacket with optional ribbon trim (see Paco’s post here):

1970s Yves Saint Laurent three-piece suit pattern - Vogue 2598

Vogue 2598 by Yves Saint Laurent (1971) Image courtesy of Paco Peralta.

V2598 schematic

Technical drawing for Vogue 2598

The envelope description reads: Misses’ Three-Piece Suit. Fitted, double-breasted blazer jacket has notched collar, wide lapels, patch pockets, extended padded shoulders, full length sleeves with buttoned vents and turn back cuffs. Topstitch or ribbon trim. Gored, pleated skirt, two inches below knee, has waistband and topstitch trim. Straight-legged pants with cuffs are darted into waistband.

Here is a ribbon-trimmed pantsuit version of Vogue 2598 in the original presentation. The pattern could be adapted to make the sleeveless variation:

Runway photo of an Yves Saint Laurent pantsuit - Spring 1971 haute couture

A model shows a pantsuit from Yves Saint Laurent’s Spring 1971 Libération collection. Image: Fondation Pierre Bergé – Yves Saint Laurent.

These editorial photos from L’Officiel’s spring couture preview show three variations on the Vogue 2598 double-breasted suit look: a long, houndstooth coat; a jacket worn with a short, wool jersey jumpsuit; and a pinstriped pantsuit topped with a fur stole:

Yves Saint Laurent Spring 1971 couture photographed by Jean Louis Guégan for L'Officiel

Yves Saint Laurent Spring 1971 couture in L’Officiel 582 (1971). Photo: Jean Louis Guégan. Image via jalougallery.com.

Jane Birkin was photographed in the long-sleeved, ribbon-trimmed jacket (can anyone identify the photographer?) and Bianca Jagger wore a white, single-breasted jacket from this collection to her wedding:

Jane Birkin in Yves Saint Laurent Spring 1971 couture

Jane Birkin in Yves Saint Laurent. Image via tumblr.

Mick Jagger with Bianca Jagger in Yves Saint Laurent couture, May 1971

Mick Jagger with Bianca Jagger in Yves Saint Laurent, May 1971. Image via Gaia Fishler.

Just for fun, I’ll close with some editorial images featuring spring 1971 Yves Saint Laurent:

Helmut Newton's photos of Yves Saint Laurent couture for Vogue Paris, March 1971

Yves Saint Laurent couture in Vogue Paris, March 1971. Photos: Helmut Newton. Models: Viviane Fauny, Margrit Ramme. Image via Youthquakers.

Bob Richardson's photos of Anjelica Huston in Yves Saint Laurent couture for Vogue Italia, June 1971

Anjelica Huston in Yves Saint Laurent couture, Vogue Italia, June 1971. Photo: Bob Richardson. Image via Vogue.it.

Gian Paolo Barbieri's photo of Ingmari Lamy in Yves Saint Laurent Rive Gauche, 1971

Ingmari Lamy in Yves Saint Laurent Rive Gauche (?), 1971. Photo: Gian Paolo Barbieri. From Soie pirate (Scheidegger & Spiess, 2010) Image via little augury.

With thanks to Paco Peralta.

The Smartest Move You Can Make

June 4, 2015 § 1 Comment

Vogue ad April 1957 detail

Now that wedding season is upon us, I wanted to share this bridal-themed ad for Vogue Patterns from spring, 1957. The pattern is a Vogue Special Design, Vogue S-4765 (click to enlarge):

1950s Vogue Patterns advertisement showing Vogue S-4765

The smartest move you can make… Vogue Printed and Perforated Patterns advertisement, April 1957.

The company had a series of these ads, each showing the model bursting out of a bunch of printed and perforated pattern pieces. (Vogue patterns were unprinted until the mid-1950s.) I love how the slogan, “The smartest move you can make,” blurs the distinction between a life decision such as marriage and the choice of pattern brand.

Fourth Anniversary Sale!

May 28, 2015 § Leave a comment

Image via PatternVault on Etsy.

To celebrate the four-year anniversary of my Etsy shop, I’m having a week-long sale: 25% off everything in the store—including new items like vintage YSL patterns and rare 1930s patterns.

PatternVault shop - spring 2015

To receive the discount, use the coupon code YEARTHEFOURTH. The sale runs from today, May 28th, until midnight EDT on Wednesday, June 3rd. Your purchase helps support the research on this blog.

Happy shopping!

Image via PatternVault on Etsy.

Mad Men Era Roundup

May 20, 2015 § 1 Comment

Peggy Olson arrives at the McCann offices in "Lost Horizon" (Mad Men season 7 episode 12)

Peggy Olson (Elisabeth Moss) in “Lost Horizon” (Man Men, Season 7). Image via GQ.

Did you watch the Mad Men finale Sunday night? If you aren’t ready to say goodbye, a New York exhibition, Matthew Weiner’s Mad Men, brings together sets, props, costumes, and other production materials from the show (at the Museum of the Moving Image to June 14, 2015).

Soon after launching this blog in 2011, I began a series on Mad Men-era designer patterns. Like the TV series, it shows the changes that were taking place in fashion in the 1960s. Here’s the full roundup:

  1. The Old Guard I – Jacques Heim, Madame Grès, Jo Mattli, and Jean Dessès
  2. The Old Guard II – Jacques Griffe, Pauline Trigère, Pierre Balmain, and Pierre Cardin
  3. London’s Old Guard – Ronald Paterson, John Cavanagh, Michael Donéllan, and Edward Molyneux
  4. Old House, New Designer – Lanvin, Patou, Nina Ricci, and Dior
  5. The Europeans – Rodríguez, Simonetta, Fabiani, and Pucci
  6. New Talent – Guy Laroche, Irene Galitzine, and Federico Forquet
  7. Millinery – Sally Victor, John Frederics, Guy Laroche, and Halston
  8. McCall’s New York Designers – Bill Blass, Geoffrey Beene, and Anne Klein
  9. Butterick’s Young Designers – Mary Quant, Jean Muir, and Emmanuelle Khanh

I also have two posts on Yves Saint Laurent’s 1965 Mondrian collection, Mondrian! and my version of Vogue 1556, and for the later 1960s, a designers post on Rudi Gernreich.

MadMen1

MadMen2

MadMen3

Vogue 1556 by Yves Saint LaurentVogue 1556 by Yves Saint Laurent, Knoll Toronto

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